GUIDE

How to Compress Images for a Website

Practical image optimization guidance for websites.

Images can be a major part of a webpage's transfer size. Good web optimization balances dimensions, format and visual quality.

Match dimensions to display size

Do not send a huge original when the page displays a much smaller image.

Choose a web-friendly format

WebP is widely supported by modern browsers and can be useful for photographs and graphics. JPG remains a practical compatibility choice.

Preview before publishing

Check both visual quality and file size. An image that looks excellent but is unnecessarily large can still slow a page.